Job Description
A web designer is responsible for creating the design and layout of a website or web pages. Unlike web developers, who specialise in creating new websites’ structures and the code that forms these, web designers tend to focus on the visual aspects of a site, such as its layout and its usability. However, there can be crossover between these two roles.
Typical duties include:
- meeting clients to discuss their requirements and agree a brief
- producing sample sites
- keeping clients up to date with the progress
- research user journey needs
- testing site functionality and usability
- demonstrating and receiving feedback about draft sites
- keeping up to date with design trends and technological, software and accessibility developments
- advising clients on search engine optimisation
Graduate salaries
According to JobTed, in-house entry-level web designers tend to earn around £19,000 and pay can increase to around £36,000 if you progress to a senior web designer role. Salaries are likely to be higher in London, according to Web Design.
Typical employers of web designers
- Software companies.
- IT consultancies.
- Specialist web design companies.
- Media and entertainment organisations.
- Large corporate organisations.
- Local and government organisations.
- Charities.
- Universities and other education providers.