HEAD OF DIGITAL SALES

Job Description

Nation Media Group PLC is the largest independent media and digital content company in East and Central Africa. It has a global digital footprint as well as newspapers, television and radio broadcasting operations in Kenya, Uganda, Tanzania, and Rwanda. We attract unparalleled global audiences and see great opportunities in quality and diverse content that inform, educate, and entertain consumers beyond news. We are committed to empowering Africa through independent journalism set on key values that enable us to provide highly desirable and engaging content that fits into people’s world.Our Commitment to Our Employees:

We envision being the Media of Africa for Africa. Our mission is to create value for our stakeholders and positively influence society by providing media that informs, educates, and entertains. At NMG, we believe in equal employment opportunities and that all voices should be heard. We strive to provide a supportive workplace with good facilities and benefits for all our employees. Our values are: Continuous Improvement & Innovation, Consumer Focus, We Are a Team, Integrity & Trust, Drive for Performance Role Overview: The Head of Digital Sales is responsible for developing and executing a comprehensive digital sales strategy to drive revenue growth, increase subscriptions, manage high-value client relationships, lead advertising innovation, and maximize monetization across all digital platforms. The role requires strategic leadership, commercial acumen, and a deep understanding of digital media in a fast-paced and evolving environment. The candidate shall oversight both direct and indirect digital revenues with a strong focus on innovations that will deliver new revenues. Key Responsibilities

Qualifications Experience & skills:

• Bachelor’s degree in Marketing, Business Administration, Media Studies, or a related field; a Master’s degree is an added advantage.
• Minimum of 8-10 years’ experience in digital media sales, with at least 5 years in a senior leadership role.
• Proven track record of achieving and exceeding digital sales targets.
• Strong network within the advertising, digital marketing, and agency ecosystems.
• In-depth knowledge of digital ad formats, programmatic ecosystems, DSPs, and ad serving technologies.
• Proficiency in tools such as Google Ad Manager, Facebook Ads Manager, and analytics platforms.

Key Competencies:

• Strategic thinking and commercial acumen
• Strong leadership and team management skills
• Excellent client relationship and negotiation abilities
• Deep knowledge of digital media buying and ad operations
• Analytical and data-driven approach
• Ability to thrive in a fast-paced, target-driven environment

Performance Indicators:

• Digital revenue growth (monthly/quarterly)
• Client acquisition and retention metrics
• Campaign delivery and effectiveness
• Sales pipeline development
• Innovation in digital monetization strategies

Health Insurance, Life Insurance, Dental Insurance, Disability Insurance, Paid Sick Leave, Vision Insurance

CLICK HERE TO APPLY